SAN FRANCISCO, CA. -September 23, 2011 – Delivery Agent, Inc., the leader in multi-channel commerce for entertainment and sports, held its third annual invite – only “Entertainment Commerce Summit “ in Scottsdale Arizona from September 20th – September 22nd. Attendees included thought-leaders and executives charged with managing licensing, commerce and advanced media platforms for companies including: CBS, NBC, HBO, Discovery, Showtime, Comcast, and Verizon among many others.
Top of mind at the Delivery Agent Annual Entertainment Commerce Summit were the challenges and opportunities associated with commerce in a shifting media landscape. Disc And Digital panel moderator Billy Law from The Nielsen Company was joined by executives from Live Nation, A+ E Television Networks, Discovery and Turner Classic Media to discuss how digital media platforms are changing the ways consumers access and consume entertainment programming and the impact those trends have on commerce.
“We were so pleased with the turn-out we had at this year’s summit,” said Mike Fitzsimmons Delivery Agent CEO. “We’ve seen this summit, which is now in its third year, gain great momentum. To have clients, prospects and industry thought-leaders in one room discussing the evolution and future of entertainment shopping is incredibly productive especially as we head into Q4, the biggest selling season for the collective group.”
In addition to client case studies and general trend information in the areas of licensing, commerce and social media, the group also had the opportunity to hear from Delivery Agent partners and business leaders capable of advancing entertainment shopping across multiple platforms. Speakers included: HSN, ROVI, Akamai, Verizon, Intel and Digital River.
The Summit ended with the presentation of Delivery Agent’s Performance awards covering nine categories tied to entertainment commerce. The categories and winners announced were as follows:
Categories & Winners
Highest Comparable Sales Growth CBS
Highest Audience Engagement HBO
Product of the Year – Entertainment CBS: Bert The Hippo
Product of the Year – Media AETN: America: The Story of US
Product of the Year – Sports UFC: The Official UFC Fall 2011 Sherpa
Top Performing Property F/X: Sons of Anarchy
Best Integrated Campaign Discovery: Deadliest Catch Sweeps
Best Advanced Advertising Campaign Victory Motorcycles
This year’s Delivery Agent Summit was sponsored by The Licensing Letter, Rovi and Akamai.
About Delivery Agent
Delivery Agent, Inc., named #1 Privately Held Media Company by Inc. Magazine and #3 on the Deloitte & Touche Silicon Valley Technology Fast 50, is the leader in shopping-enabled programming and content monetization for more than 350 entertainment properties from major media companies including CBS, NBC Universal, Twentieth Century Fox, Discovery Communications, A&E Television Networks, HBO, Showtime, The CW, Univision Communications, and The Weinstein Company, as well as for sports organizations including the UFC and several NFL and NBA franchises. Delivery Agent created the market for shopping-enabled programming by redefining how products tied to entertainment are cataloged, merchandised and sold online. With offices in San Francisco, New York, Los Angeles, Denver and London, Delivery Agent deploys its technology platform, including commerce applications, video and mobile products, and interactive advertising solutions to create profitable connections between entertainment content, consumers and brands. More information about Delivery Agent is available at www.deliveryagent.com.
Contacts
Kim Marder
Delivery Agent
415-728-9602
press@deliveryagent.com
